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Session Title: Putting Your Program Logic Model to Use
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Panel Session 396 to be held in Calvert Ballroom Salon C on Thursday, November 8, 1:55 PM to 3:25 PM
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Sponsored by the AEA Conference Committee
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| Chair(s): |
| Susan Ladd,
Centers for Disease Control and Prevention,
sladd@cdc.gov
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| Abstract:
How many times have you, as the program evaluator, encouraged programs to develop a logic model as part of the program planning or evaluation planning? How many times have they followed your advice and actually used the model? This panel will present examples from three CDC funded state health department programs that not only developed program logic models but used their logic model to guide development of a program evaluation plan. The three states are diverse in their evaluation capacity, program focus and planning framework. Each presentation will describe the evaluation approach used, the role the program logic model played in developing the evaluation, and lessons learned from the process.
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Using Logic Models for Program Evaluation
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| Jan Jernigan,
Centers for Disease Control and Prevention,
jjernigan1@cdc.gov
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| Susan Ladd,
Centers for Disease Control and Prevention,
sladd@cdc.gov
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| Michael Schooley,
Centers for Disease Control and Prevention,
mschooley@cdc.gov
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The Centers for Disease Control and Prevention (CDC) provides funding to state health departments to implement disease prevention and control programs. CDC Divisions encourage their grantees to develop logic models as tools for program planning and evaluation. This introductory presentation will briefly talk about the 'what' and 'why' of logic models as well as describe different types of logic models and when to use each. Next, the ways in which logic models can be used for program evaluation will be discussed, providing a foundation for the following presentations.
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Logic Models as a Platform for Program Evaluation: The Washington State Experience
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| Marilyn Sitaker,
Washington State Department of Health,
marilyn.sitaker@doh.wa.gov
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| Jan Jernigan,
Centers for Disease Control and Prevention,
jjernigan1@cdc.gov
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| Susan Ladd,
Centers for Disease Control and Prevention,
sladd@cdc.gov
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The CDC Division for Heart Disease and Stroke Prevention (DHDSP) funds state health departments to implement interventions that address heart disease and stroke prevention. All funded programs are encouraged to develop logic models as a way to describe their program and to assist in both planning and evaluation. Logic models provide an important foundation for program evaluation by generating evaluation questions that most appropriately assess program processes and outcomes, and guiding measurement decisions. This presentation will describe how the Washington State Heart Disease and Stroke Prevention program used their logic model to generate an overall program evaluation plan, including the identification of evaluation questions and development of measures to effectively track progress. The use of evaluation results will be described as well as steps state programs can take to utilize logic models in program evaluation.
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Logic Models as an Evaluation Planning Tool: The Massachusetts Face Arm Speech Time (F.A.S.T.) Stroke Awareness Campaign
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| Hilary Wall,
Massachusetts Department of Public Health,
hilary.wall@state.ma.us
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The Massachusetts Department of Public Health receives funding from the CDC to implement the Heart Disease and Stroke Prevention and Control Program. One of the many interventions supported by the Program is the stroke awareness campaign entitled F.A.S.T. The Massachusetts program began by collaboratively developing a logic model that described the resources, activities, and expected outcomes for the campaign. This presentation will describe logic model development and stakeholder engagement; how the logic model was used to guide evaluation planning, identify indicators for measurement, and inform decision making; and will highlight lessons learned from this process.
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The Logic Model as a Mechanism for Evaluating New Jersey's Statewide Tobacco Control Program
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| Mary Hrywna,
University of Medicine and Dentistry of New Jersey,
hrywnama@umdnj.edu
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| Hila Feldman Berger,
University of Medicine and Dentistry of New Jersey,
feldmahi@umdnj.edu
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| Cristine Delnevo,
University of Medicine and Dentistry of New Jersey,
delnevo@umdnj.edu
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| Uta Vorbach,
New Jersey Department of Health and Senior Services,
uta.vorbach@doh.state.nj.us
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This presentation discusses the logic model as a mechanism for evaluating the New Jersey Comprehensive Tobacco Control Program (CTCP). A brief description of NJ's evaluation process and how this process was enhanced through the utilization of the logic model will be discussed. The logic model provides the conceptual framework for identifying and measuring the impact of activities on CTCP program goals (e.g., reducing initiation of tobacco use). The evaluation plan focuses on the activities, outputs, and outcomes outlined in the CTCP logic model, to direct measurement activities. Using CDC's Key Outcome Indicators for Evaluating Comprehensive Tobacco Control Programs as a resource, we identified relevant indicators for NJ and applied evaluation data directly to the model. The presenter is with the Tobacco Surveillance & Evaluation Research Program at the UMDNJ-School of Public Health, the independent evaluator of the CTCP.
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