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Session Title: Useful Interactive Strategic Planning Tools for Nonprofit Evaluators
Skill-Building Workshop 706 to be held in the Quartz Room Section A on Friday, Nov 7, 4:30 PM to 6:00 PM
Sponsored by the Collaborative, Participatory & Empowerment Evaluation TIG
Presenter(s):
Pauline Wilson,  Independent Consultant,  paulenewilson@btinternet.com
Kathryn Braun,  University of Hawaii,  kbraun@hawaii.edu
Abstract: Strategic planners working with non-profits use a number of interactive tools to engage the members of a non-profit in review of their internal and external context, selection of key stakeholders to involve in the process, and in defining their strategic objectives. Tools include stakeholder mapping, SWOT (Strengths, weaknesses, opportunities and threats) analysis, force field analysis, PESTLE (Political, economic, social, technological, legal and environmental) analysis, timelines, as well as brainstorming to develop a common understanding of the organizations purpose or mission. Many of these same tools are used by evaluators who conduct participatory evaluations. When used well they engage participants in an analysis which ensures better quality strategic plans and or evaluations. This workshop will use a real-life case to practice two of the tools. This will be followed by a discussion of their use and value for evaluators and the relevance of practical tools to evaluation policy.

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