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Session Title: Practical Guidance and Tools for Advocacy Evaluation
Demonstration Session 406 to be held in Mineral Hall Section C on Thursday, Nov 6, 4:30 PM to 6:00 PM
Sponsored by the Advocacy and Policy Change TIG
Presenter(s):
Jane Reisman,  Organizational Research Services,  jreisman@organizationalresearch.com
Tom Kelly,  Annie E Casey Foundation,  tkelly@aecf.org
Kendall Guthrie,  Bill and Melinda Gates Foundation,  kendall.guthrie@gatesfoundation.org
Anne Gienapp,  Organizational Research Services,  agienapp@organizationalresearch.com
Sarah Stachowiak,  Organizational Research Services,  sstachowiak@orginaizationalresearch.com
Justin Louie,  Blueprint Research and Design Inc,  justin@blueprint.com
Catherine Crystal Foster,  Blueprint Research and Design Inc,  catherine@blueprintrd.com
Abstract: For the past few years, funders and evaluators have been working on the theoretical frameworks for evaluating advocacy efforts. Now the rubber is hitting the road to see how this will play out in practical applications. To support the implementation and use of evaluation for advocacy work, funders are supporting the development of guidance resources and tools for grantees and program officers as well as providing capacity-building to grantees. This session will share examples of these strategies that have been developed for Annie E. Casey's Kids Count state grantees, Gates Foundation-funded community engagement grantees, and PICO affiliates funded by The California Endowment. Attendees will learn about the frameworks undergirding these projects and see concrete examples of guidance resources and tools. Additionally, presenters representing funders and evaluators will reflect on successes, lessons learned, and further application of these kinds of materials and processes for the burgeoning field of advocacy evaluation.

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