eStudy 102: Communicating Evaluation Results with Financial Stakeholders
eStudy 102: Communicating Evaluation Results with Financial Stakeholders

Presenters

Samantha Grant, Evaluation Director, Center for Youth Development, University of Minnesota Extension  
Erin Kelly-Collins, Senior Communication Specialist, Center for Youth Development, University of Minnesota Extension 

Description

How do you get financial stakeholders to believe in and support the programs you evaluate? 

Financial stakeholders are key partners that we often overlook when writing lengthy evaluation reports. Building their understanding and confidence in our programs is critical to ensuring those partnerships are healthy and mutually-beneficial.

Communications and evaluation staff from the University of Minnesota Extension have teamed up to solve the puzzle of engaging financial stakeholders. This eStudy will provide tools to help you explain the impact of your programs in compelling ways. Presenters will share tips for developing audience focused content and grounding inspiring stories in evaluation data. You’ll leave this study a savvier impact reporter and an empowered colleague who can share your learning with others.

Learning Outcomes

  • Participants will learn tips and tricks to produce effective reports and presentations.
  • Participants will think critically about their target audience and refine key messages based on their unique needs.
  • Participants will explore best practices for storytelling.
  • Participants will practice using tangible tools to help create compelling reports for one or more of their priority financial stakeholders.

Agenda

Session I: Stakeholder analysis, connecting stakeholder needs to evaluation results, elements of effective reporting

Homework: Fully complete stakeholder analysis 

Session II: Improving written presentations, delivering content beyond a report

Primary Audience 

Evaluators who are or should be connected with their financial stakeholders would benefit from this information.  

Speaker Bio

Samantha Grant is Evaluation Director for the University of Minnesota Extension Center for Youth Development. Sam has a critical eye for good evaluation reports. She has led multiple groups of Extension staff to improve impact reports and has experience building evaluation capacity with 4-H Youth Development staff.

Erin Kelly-Collins is Senior Communications Specialist for the University of Minnesota Extension Center for Youth Development. She specializes in using stories to help change perceptions, grow understanding and celebrate impact.

Dates 

October 22, 2019 (12:00 pm - 1:30 pm EDT)
October 29, 2019 (12:00 pm - 1:30 pm EDT)

Facilitator's Experience 

Presenters have led an AEA Coffee Break webinar on the topic, with record breaking registration. Presenters have delivered this content to multiple groups and have extensive teaching experience in both formal and informal settings

Pricing

Student Member - $40
Student Non-Member - $55 
Member - $75
Non-Member - $100